STIMULUS, 2020 - print and ebook

Stimulus is a publication that we designed in collaboration with the graphic designer,my friend Giulia Ferla. This is a game that we designed to investigate the forming of identities in this endless information world.

“We live in a world where there is more and more information, and less and less meaning.”

In the year of 2020, most people have been in a painful longing for not only social but emotional exchange.This book is about the relationship between reality and identity which is formed through exchanges. Exchange is the act of giving one thing and receiving another in return. With every exchange, we trade words, materials, gazes, love, fear, even silence – in each step changing something in ourselves.We are constantly exchanging data, so we are in constant change.

We eliminated our prefigured mechanisms of choosing information by selecting it for each other. One reacts to the other without having the time to properly think or question.The aim is to obtain a visual translation of an honest and immediate feeling/opinion.By sharing our reaction process through our designs, we want to provide a sense of commonness, of unity.


Each category of News has its particular treatment and paper:

Video – Copy Gloss
Newspapers – Recystar Nature
Social Media – Munken Cream

Our book is not a permanent one. Thanks to the elastic binding, you can change the order and take out the pages to use them as posters.

The book was also adapted into an Ebook that works as a hide and show game.